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April 11, 2012
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Good news for worksite marketing prospects: Nearly
20% of Americans who shop for life insurance do so through their
workplace — and 75% of those shoppers went on to buy life
insurance, according to a recent LIMRA survey. However, the survey also
reveals several missed opportunities for producers. read more »
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The old
ways of marketing and prospecting no longer fill the sales pipeline. The
old tools — a good Rolodex, membership at the country club, season
tickets and image building — just don't cut it anymore. Read as EBA
contributor Nelson Griswold provides a three step system for high ROI on
marketing and prospecting for insurance brokers.
read more »
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When
President Barack Obama criticized Mitt Romney by name this week for
embracing a controversial Republican budget proposal, he worded his
attack carefully and with bite.
read more »
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Taxpayers
are getting looser with their paychecks this year, according to a recent
survey. This year, 20% of respondents to a survey by John Hancock
Financial Services say they're more likely to spend extra pay they get
from lower payroll taxes, up from 12% last year.
read more »
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Confidence
in retirement security is shaky with only 36% of baby boomers saying
they have enough assets to live comfortably in retirement, according to
a new study.
read more »
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