10 tips for infusing health into your sphere of influence
Express your company's passion and direction for health and productivity in your mission, vision and goal statements.
Develop a strategic plan that includes input from C-suite leadership, managers and all eligible individuals -- employees and family members.
Enlist health champions that represent all the divisions and worksites where your company has a presence.
Put corporate leadership front and center in communications about the program. Use all the tools in the arsenal: videos to employees, all-employee correspondence, group meetings, blogs. Then be first in line for a biometric screening.
Create a brand strategy for health in your organization and broadcast promotions repeatedly; communicate results via newsletter, intranet, corporate social media and outlets that make sense for your population, keeping health front and center.
Offer health risk assessments and screenings so employees and family members know their current health status, as well as interventions for health improvement and condition management. Ensure all of your suppliers/partners and internal departments connected to health are at the table in planning and delivery. Include fun, too!
Provide healthy vending and cafeteria options. Map out walking/running trails and make sure they are safe. Bring fitness equipment on-site for maximum employee access. Organize a monthly farmers market or a fruit and vegetable co-op at the worksite.
Consider the requirements, size and delivery mechanisms that make sense for your population to enhance participation and engagement. Include input from your workforce and stakeholders in the incentive strategy planning process. Keep it simple!
Create a standing health and productivity committee, with participation from employees at every level -- executive, management and front-line workers.
Utilize a scorecard approach to engage leaders in achievements -- start with participation and move to outcomes. Include testimonials and stories that will be remembered and shared.
It takes top-down initiative and commitment to guarantee successful population health management, says Katherine Meacham, vice president of account management for HealthFitness. Here Meacham outlines 10 leadership keys for building and sustaining a culture of health. (Images: Thinkstock)