In the ever-tightening benefits marketplace, voluntary benefits are becoming more and more important to employers wanting to give employees high-value services at low cost.

Yesterday, Employee Benefit News and sister publication Employee Benefit Adviser announced that they acquired the leading free Web site dedicated exclusively to the benefits industry, Voluntary.com.

HR professionals, brokers and advisers can use Voluntary.com to access proprietary articles, find product information and search for voluntary benefit brokers in their area.

"A major objective for our initial vision for Voluntary.com involved partnering with industry leaders which offered significant strategic opportunities to expand our scope, reach, and overall value in the marketplace," says Joe Purisky, president of Voluntary.com. "It is a privilege to be part of an organization that shares our foresight for serving the voluntary benefits industry."

Readers are able to access Voluntary.com through the BenefitNews.com Web sites by clicking here or here.